In „The Brilliant Sound Survey“, with over 12.000 participants a whopping 76% of survey respondents said that listening to music helps them produce their best work. “Generally, music can have a strong stimulating effect that makes us alert and focused,” says Daniel Müllensiefen, a professor of music psychology at Goldsmiths College, University of London.

Music Identity

Crafting a Music Identity:

Background music greatly impacts both guests & staff.

We specialize in crafting a unique music identity that aligns perfectly with your hotel’s brand and ambiance. Our team of expert music curators will work closely with you to create tailored playlists that set the right mood and enhance the guest experience.

  •  Having a music identity helps you establish a memorable, emotional atmosphere.
  • A unique Music Identity is a powerful tool for settling your hotel’s brand image, leaving  your guest with the impression that there has been paid even to the small details, including the music
  • Positioning your brand and differentiating from your competition
  • A tailored audio identity will complement your hotel’s interior design.
  • A carefully designed music concept may have simple practical reasons, as masking voices and background noises.
  • Empowering your staff with an awesome atmosphere
  • Our music experts manage licensing and legal compliance.

Sonic Branding - developing a unique music strategy

We specialize in crafting a unique music identity that aligns perfectly with your hotel’s brand and ambiance. Our team of expert music curators will work closely with you to create tailored playlists that set the right mood and enhance the guest experience. 

A complete guide that articulates your sound in detail and sets clear brand standards for music across channels. 

01. On-site atmospheric music 

A complete guide that articulates your brand in detail and sets brand standards for music across channels. 

02. Music Supervision

Sourcing high-quality, on-brand music for use on websites and in video content like social ads, social posts, and reels. Our curators work with your creative teams to understand the project and inform our music sourcing. We then apply your brand’s Sonic Identity to select different soundtrack options for your creative.

03. Talent Network 

Spotify is an often overlooked yet powerful marketing channel.
We help brands leverage Spotify with unique branded playlists that are easily shareable with guests before, during, and after their stay across digital and physical channels.

04. Offering you a tailormade solution.

  • Event concepting
  • Sourcing of talent
  • Coordination with talent
  • Contract negotiation

Contact Boutique Setters Team

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